The Obesity Health Alliance, a coalition of over 40 leading health organisations, medical royal colleges and campaign groups, following the total ban on online junk food adverts, confirmed on 11 May in the Queen’s Speech. Caroline Cerny, Alliance Lead at Obesity Health Alliance said, “The commitment to taking forward restrictions on junk food adverts online is very welcome news and shows that the Government is serious about putting our nation’s health first by effectively addressing the drivers of obesity. If implemented fully, with a 9pm watershed on unhealthy food adverts on TV and restrictions on promotions, these landmark policies will stem the flood of unhealthy food and drink adverts, opening up opportunities for more healthier foods to be advertised.”
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