According to a survey commissioned by Diabetes UK, three in five (61%) of UK adults say they find it difficult to access nutritional information when eating out. The charity is calling on the ‘out-of-home’ sector to recognise their responsibility to help consumers eat more healthily by providing information on nutritional contents of food brought from restaurants, cafes and takeaways.
With half of respondents (49%) reporting they eat dinner out once a week or more, the charity is taking action to give all customers the information they need to make healthier choices about the food they’re eating in order to help tackle the UK’s obesity crisis, and stem the growing numbers of people developing Type 2 diabetes as a result.
Via its Food Upfront campaign, Diabetes UK is calling for the 24 biggest out of home outlets to help fight obesity by adopting the Diabetes UK Food Upfront Pledge. This would ensure that consumers have access to clear, consistent and easily accessible information on the nutritional contents of food they eat out at the point of purchase.
Following Diabetes UK campaigning, the UK Government is consulting on legislation to mandate consistent calorie labelling in England in the out of home sector. Three in five (60%) respondents to Diabetes UK’s polling in January 2018 said they’d be more likely to spend money in an establishment with traffic food labelling.
Read about FOOD UPFRONT.
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