Britvic Soft Drinks has launched Tango Orange Sugar Free, which is said to be tapping into current consumer trends for lower sugar alternatives. Good news for people with diabetes who’ve been missing out on being tango’d. Without compromising on taste, the sugar-free version will benefit from the brand’s multi-million marketing spend this year. Retailers are being encouraged to create a ‘sugar free zone’ where shippers can find sugar-free options.
This news item first appeared in Desang Diabetes Magazine, our free-to-receive digital journal. We cover diabetes news, diabetes management equipment (diabetes kit) and news about food suitable for a diabetic diet. Go to the top of this page to sign up – we just need your email address.